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Service Blueprint

Understanding Online-Offline Customer Journey and Designing Brand Touchpoints

Service blueprint adalah alat yang membantu tim customer service, baik frontline maupun back office, untuk menciptakan pelayanan yang prima kepada pelanggan. Di era internet, pendekatan service blueprinting mengalami perubahan. Perusahaan diharapkan mampu menciptakan layanan yang terintegrasi di dunia offline maupun online mengikuti perubahan perilaku konsumen. Dalam pelatihan ini, peserta akan belajar cara menyusun service blueprint 2.0 yang mengintegrasikan layanan online dan offline.

  • Dates & Location
    26 - 27 September 2018

    09:00 - 17:00 WIB

    Jakarta

    MarkPlus Main Campus
    EightyEight@Kasablanka 8th Floor
    Jl. Casablanca Raya Kav. 88
    Tebet, Jakarta Selatan

    Contact Person:

    AULIA 
    M: +62 856 9170 0203 
    P: +62 21 5790 2338 ext. 228 
    aulia.fasya@markplusinc.com

    Start from
    IDR 4.400.000
    Register
  • Course Outline
    :

    • Service blueprinting 101
    • Mapping customer journey in online and offline
    • Designing company online and offline interface with costumers
    • Identifying differentiation possibilities
    • Implementing service blueprint 2.0
  • Who Should Attend
    Customer service manager, Customer care and support manager brand manager, marketing manager, general manager and individuals who plan and implement costumer service decisions

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