Please enable JavaScript in your browser for better use of the website.

Download Calendar

Marketing 4.0

Teknik pemasaran terbaru yang terintegrasi antara pendekatan tradisional dan digital.

Marketing 4.0 adalah pendekatan terbaru pemasaran yang mengacu pada pola baru perilaku konsumen di era digital, yaitu 5A’s (Aware, Appeal, Ask, Act, dan Advocate). Dengan pendekatan ini, pemasar dapat mengidentifikasi marketing bottlenecks dan melakukan berbagai sub-strategy untuk menyelesaikan permasalahan tersebut, yaitu dengan human-centric marketing, content marketing, omnichannel marketing, dan engagement marketing. Dalam pelatihan ini, peserta akan mempelajari beberapa pendekatan terbaru pemasaran di era digital.

  • Dates & Location
    0 child:{"product_id":"2080","product_slug":"marketing-41","identify_as":"0","location":"Jakarta","date_start":"2018-11-22 09:00:00","date_end":"2018-11-22 17:00:00","shortdesc":"Marketing 4.0 adalah pendekatan terbaru pemasaran yang mengacu pada pola baru perilaku konsumen di era digital, yaitu 5A\u2019s (Aware, Appeal, Ask, Act, dan Advocate). Dengan pendekatan ini, pemasar dapat mengidentifikasi marketing bottlenecks dan melakukan berbagai sub-strategy untuk menyelesaikan permasalahan tersebut, yaitu dengan human-centric marketing, content marketing, omnichannel marketing, dan engagement marketing. Dalam pelatihan ini, peserta akan mempelajari beberapa pendekatan terbaru pemasaran di era digital.","address":"

    MarkPlus Main Campus
    EightyEight@Kasablanka 8th Floor Raya
    Kav. 88, Jl. Casablanca, RT.16\/RW.5, Menteng Dalam, Tebet
    Jakarta<\/p>","target":"Brand Manager, Brand Activator, Product Manager, Marketing Manager, Head of Marketing Division, Senior Marketing Officer, dan berbagai fungsi terkait lainnya","brochure":"http:\/\/pay.markplusinc.com\/uploads\/img\/Jakarta 2018.pdf","pic":"

    AULIA \/ QUEEN
    M: +62 856 9170 0203 \/ +62 853 3509 0093
    P: +62 21 5790 2338 ext. 228
    aulia.fasya@markplusinc.com \/ queensly.tahir@markplusinc.com<\/p>","facilitator":"","credit":"1","start_price":"2200000","lms_live_topic":"","lms_live_url":""}

    0 child:{"product_id":"3528","product_slug":"marketing-41","identify_as":"3","location":"Jakarta","date_start":"2018-11-22 09:00:00","date_end":"2022-11-22 22:00:00","shortdesc":"Marketing 4.0 adalah pendekatan terbaru pemasaran yang mengacu pada pola baru perilaku konsumen di era digital, yaitu 5A\u2019s (Aware, Appeal, Ask, Act, dan Advocate). Dengan pendekatan ini, pemasar dapat mengidentifikasi marketing bottlenecks dan melakukan berbagai sub-strategy untuk menyelesaikan permasalahan tersebut, yaitu dengan human-centric marketing, content marketing, omnichannel marketing, dan engagement marketing. Dalam pelatihan ini, peserta akan mempelajari beberapa pendekatan terbaru pemasaran di era digital.","address":"

    MarkPlus Main Campus
    EightyEight@Kasablanka 8th Floor Raya
    Kav. 88, Jl. Casablanca, RT.16\/RW.5, Menteng Dalam, Tebet
    Jakarta<\/p>","target":"Brand Manager, Brand Activator, Product Manager, Marketing Manager, Head of Marketing Division, Senior Marketing Officer, dan berbagai fungsi terkait lainnya","brochure":"http:\/\/pay.markplusinc.com\/uploads\/img\/Jakarta 2018.pdf","pic":"

    AULIA
    M: +62 856 9170 0203
    P: +62 21 5790 2338 ext. 228
    aulia.fasya@markplusinc.com<\/p>","facilitator":"","credit":"1","start_price":"300000","lms_live_topic":"","lms_live_url":""}

    On Your Schedule Self-Paced eLearning Start from
    IDR 300.000
    Register
    22 November 2018

    09:00 - 17:00 WIB

    Jakarta

    MarkPlus Main Campus
    EightyEight@Kasablanka 8th Floor Raya
    Kav. 88, Jl. Casablanca, RT.16/RW.5, Menteng Dalam, Tebet
    Jakarta

    Contact Person:

    AULIA / QUEEN
    M: +62 856 9170 0203 / +62 853 3509 0093
    P: +62 21 5790 2338 ext. 228
    aulia.fasya@markplusinc.com / queensly.tahir@markplusinc.com

    Start from
    IDR 2.200.000
    Register
  • Course Outline

    Understanding Marketing 4.0 Basics (5A’s, Purchase Action Ratio, and Brand Advocacy Ratio)
    Human-centric marketing for brand attraction
    Content marketing for brand curiosity
    Omnichannel marketing for brand commitment
    Engagement marketing for brand affinity

  • Who Should Attend
    Brand Manager, Brand Activator, Product Manager, Marketing Manager, Head of Marketing Division, Senior Marketing Officer, dan berbagai fungsi terkait lainnya
×

Loading...